This was brought to my attention recently by my teenager who came to me and said, “Mom do you know that the last Rock station in our city just got phased out?” I looked at her and went, “uh?” Mind you I’m just coming in from work when I was greeted with this excited news. She said, “Yea, I was just turning to the station and all I heard was Rap and R&B music” (I’m sorry but I don’t even remember the station’s moniker). I told her I had no idea. She listens to various types of music, like I do, not a lover of all Rock music, but she likes a few of the groups that are still out there.
Then after that, I saw an article about rock music fading out in Rolling Stones magazine. That was a couple of months ago. The dire state of this musical genre was mentioned again in yesterday’s (April 28) New York Times. An article written by Jeff Leeds, “Fade-Out New Rock is Passé on Radio”. So it is absolutely official folks, a lot of radio companies are fading out rock music. They do it so quickly and quietly that even their own staff don’t know until they find out…by accident! No official notification, no pink slip, it’s just done!
Recently a radio station in Miami, WZTA did this very thing to its employees, changed the format and genre of the station from rock to talk-radio. How did the program director find out? When he turned on his radio at home to listen to the station. He heard talking, nothing but talking and no music.
Apparently fans of rock music are not tuning in the way they used to. Radio stations that are geared towards rock music don’t have the large mass audience of rap, hip-hop and R& B. These are the popular music that is taking over.
Another reason for the lack of interest of rock fans is because there no longer seems to be any, and I quote, “true stars”, out there. It seems that because Limp Bizkit and Kid Rock (I never considered him a Rock and Roll star?) have gone into the background, for whatever reasons, whether it’s taking a hiatus or just a refusal to be in the limelight anymore, rock music is no longer exciting.
So to sum up, there is no one out there, no true group are individual, who is considered a star, to ignite the interests of rock fans and listeners so that they will stay tune to the rock genre.
Rock as lost its roll. Say it ain’t so, say it ain’t so!